There are more than 1.5 billion websites on the world wide web today, and more are added everyday. The internet has revolutionized our lives in pretty much every arena, and businesses and organizations recognize that having a well-functioning, optimized website is essential for attracting customers and staying relevant in our increasingly digital age.
Knowing the importance of having a website, many business owners go it alone, setting up poorly-designed, poorly-performing sites using today’s popular web builders. That’s why we end up with so many bad websites surfacing on the web today. All of these bad sites pose a real opportunity for freelance web designers to come in and do an overhaul. If you have the skills, you could easily carve out a sustainable career for yourself as a Web Designer VBO.
Becoming a web designer requires a fair amount of technical knowledge. For one, you need to understand coding and mark-up languages. HTML and CSS are commonly used together to design the user interface of many sites. It’s a good idea to start there before moving onto more advanced programming languages. You’ll also want a foundational understanding of user interface and user experience, UI/UX. And while search engine optimization is really its own category, it’s helpful to have a good working knowledge of it to help you organize site structure and incorporate best practices that will help visitors find your site.
To get started as a web designer, you can’t just have knowledge alone, you need experience. Start by designing your own site, and offer your services to friends, nonprofits, local businesses or anyone else who could benefit from your skills free of charge. Once you’ve got a few sites under your belt, you’ll be able to create a portfolio that you can then present to potential paying clients. With a little diligence, you’ll land your first paying clients in no time, and you’ll be able to watch your VBO career blossom from there. Get referrals and testimonials when you can to build your business further.
Here are just a few reasons you should consider becoming a Web Designer:
Here is an example of a VBO Niche for a Web Designer
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Web Design for Professional Services
Web Design for Law Firms
We provide some great resources to help you get up and running as a Web Designer. If you have questions about becoming a Web Designer, feel free to head over to our Groups and ask there!
Our research shows the hourly rate charged by Web Designer VBOs ranges from $30.00 to $70.00. However, the majority seemed to land in the $40.00 to 60.00 per hour range. Factors affecting this variance include geographic location, experience, and level of expertise.
Smashing Magazine is a leading blog for web designers and web developers. They are the authority for all of the latest information in the field. They also provide insightful tools, tips and tutorials to optimize your web design skills.
Web Designer Depot
Web Designer Depot is your one-stop shop for the weekly web design news, reviews, and more. You’ll engaging, informative articles on a range of topics including UX, visual design, business and tech, content strategy, usability and testing and a whole lot more. It’s well worth a visit for anyone interested in or currently working within web design.
Udemy is a great site for VBOs to sharpen their skills. Their classes typically range from $10.00 - $200.00. However, they are known to have frequent sales with virtually all lessons available for as low as $10.00.
Skillshare is an online learning community with classes in that are often helpful for VBOs focused on design, business, tech, and more.
Lynda has been around a long time and might just be one of the granddaddies of online training. Pretty much all courses are well-vetted and professionally done. While their courses may be a little more expensive, they are top quality. Since they were recently acquired by LinkedIn, some premium accounts get access to Lynda at no additional charge, which is a great deal.
Coursera offers courses from many of the top universities including Stanford, Duke, and Penn. As a result, their courses are probably a bit more like what you would imagine getting in higher education.
While the name implies that Copywriters just write, that couldn't be further from the truth. Copywriters do everything from research on current marketing trends, understanding client psychology, to finding quality stock images that complement their writing, and more. Unlike other writers such as novelists and journalists, Copywriters typically create copy for clients to promote their business.
Here are just a few reasons you should consider becoming a Copywriter:
Here is an example of a VBO Niche for a copywriter
High-Converting Copywriter For Manufacturers of Medical Equipment
In the other tabs featuring Blogs and Courses, we provide some great resources to help you get up and running as a Copywriter. If you have questions about becoming a Copywriter VBO, feel free to head over to our Groups and ask there!
As a copywriter, the research we did showed a range for the hourly rate from $45.00 to $105.00 per hour. The majority seemed to fall within the $55.00 - $85.00 per hour range. Factors affecting this variance include geographic location, experience, and level of expertise.
Direct Creative's blog is designed to help copywriters be the best they can. It offers a ton of great information on copywriting, including tips and help articles.
Success Works's blog provides powerful information on SEO-rich copywriting. It's easy to understand and great for beginners.
Doris & Bertie
Doris & Bertie's blog is a humorous take on copywriting for everyone. It's easy to follow and offers excellent writing tips.
Udemy is a great site for VBOs to sharpen their skills. Their classes typically range from $10.00 - $200.00. However, they are known to have frequent sales where with virtually all lessons as low as $10.00.
Skillshare is an online learning community with classes in that are often helpful for VBOs focused design, business, tech, and more.